The Care for Kids' Ears campaign has been designed and produced by the Australian Government to increase awareness of ear disease and hearing loss in Aboriginal and Torres Strait Islander communities.
While Otitis Media (also known as 'ear disease' and 'middle ear infection') is a fairly common disease in children generally, the prevalence, recurrence and degree of infection recorded in Aboriginal and Torres Strait Islander people is significantly higher than in non-Aboriginal and Torres Strait Islander people.
Left untreated, ear infections can lead to hearing loss which may limit a child’s capacity to develop socially and emotionally. Otitis Media can also adversely affect educational outcomes.
The Care for Kids’ Ears campaign is the first national campaign to target Indigenous ear disease.
A Talking Book is now available which provides an overview of key ear health messages. Listen to the Talking Book in English or one of 22 Indigenous languages.